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Back in 2020, BMW updated its roundel for social media and other online communications. Four years later, what’s old is new again because the latest tweak to the logo essentially reverts to the old look.... First published by https://www.bmwblog.com [...]
Earlier this week, BMW provided a comprehensive preview of the next-generation X3 through images of camouflaged prototypes. The disguise is now coming off courtesy of a speculative render ahead of the full debut in June.... First published by https://www.bmwblog.com [...]
At the world premiere of the BMW Vision Neue Klasse X in Lisbon in February, Kai Langer, BMW i Design Head, revealed that the Neue Klasse concept cars each introduce a distinct design language. The... First published by https://www.bmwblog.com [...]
BMW’s naming conventions have placed them in an interesting pickle. While the fourth generation of the BMW X3 is on the way, it shares nothing with the similarly named BMW iX3. These are both further... First published by https://www.bmwblog.com [...]
Munich/Indio. Bursting with colour, fizzing with energy and overflowing with confidence: the exhilarating atmosphere of the Coachella Valley Music & Arts Festival in California and the spectacular landscape and architecture of the Coachella Valley provide the ideal setting in which to showcase the unique design of the BMW XM to stunning effect. With its dynamic lines, expansive surfaces, muscular proportions and sharp edges, the first electrified high-performance model from BMW M GmbH exudes presence and confidence. And the visually impactful design of the Sports Activity Vehicle gains even greater intensity with the addition of exclusive BMW Individual special paint finishes. Colour shades including BMW Individual [...]
Munich/Beijing. MINI fans can look forward to the 18th Beijing International Automotive Exhibition 2024. From April 25 to May 4, MINI will be presenting the new generation of the new MINI Family at the China International Exhibition Center in Beijing. As part of the Chinese motor show with the theme “New Era, New Cars,” MINI is celebrating the world premiere of the first-ever MINI Aceman. With its independent, all-electric vehicle concept, the MINI Aceman occupies the position between the MINI Cooper and the MINI Countryman. Together with the electric MINI Cooper in both power levels “E” and “SE” and the [...]
Munich. The BMW Museum has carried out extensive renovations to its entrance area. The primary aims here were to create a modern and future-focused ambience, improve accessibility for all guests and use digital solutions to make the ticket-buying process more efficient. Innovations for an improved visitor experience The redesigned counter attracts visitors’ attention with a vibrant, lavish wall of plants, providing a very special atmosphere as they enter the Museum – and at the same time helping to create a better indoor climate. Opposite the counter, there is a comfortable new seating area that makes an ideal place to meet [...]
Landshut. BMW Group Plant Landshut is continuing to ramp up production capacity – by expanding the manufacturing facilities for the central housing of the highly integrated electric drive unit to be fitted in Neue Klasse models. The BMW Group is investing a further €200 million to this end, bringing the total channelled into the German factory site since 2020 to around €1 billion. Of this, some €500 million has been used for the plant’s expansion to cover electric mobility. Annual production capacity for fifth-generation and sixth-generation aluminium housings increases by around 30 percent. The new model generation will therefore benefit [...]
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