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Le Castellet. Second race, second podium for ROWE Racing. In the second Endurance Cup race in the Fanatec GT World Challenge Europe Powered by AWS (GTWC), the 1000km of Paul Ricard (FRA), BMW M works drivers Philipp Eng (AUT), Marco Wittmann (GER) and Nick Yelloly (GBR) followed up their opening-day win in Monza (ITA) by claiming third place and maintaining their lead in the standings. The trio was again in the lead until darkness fell, but final stint driver Yelloly didn’t have the pace in the car required to defend that position. The BMW Junior Team crossed the line in… [...]
Munich. More than 200 fully electric vehicles, a spectacular short film featuring Hollywood stars and a revolutionary marine experience: in its second year as Official Partner of the Cannes Film Festival, BMW majored on sustainable luxury, electrifying action and progressive mobility on water. The shuttle service on the transfer routes around the Palais des Festivals et des Congrès gave the international guests, festival participants and VIPs the opportunity to experience locally emission-free premium mobility in a luxury car. The highlight of the festival fleet was the new BMW i7 M70 xDrive (electric power consumption combined: 23.8 – 20.8 kWh/100 km in the WLTP cycle).… [...]
Munich. The Brand & Customer Institute at the BMW Welt in Munich is unique in the automotive industry. Here, employees and selected partners alike are given the opportunity to immerse themselves in the brands of the BMW Group. In addition to BMW, MINI and Rolls-Royce Motor Cars, BMW Motorrad has also had its own brand room at the BMW Group Brand & Customer Institute since January 2022. Red Dot Award: Brands & Communication Design and iF DESIGN AWARD Brand Architecture. The BMW Motorrad brand room was recognised as “Brand Architecture” in the category “Spatial Communication” in the Red Dot Award:… [...]
Munich. After a four-week break from racing, BMW Motorrad Motorsport now travels to the Adriatic coast. This weekend (2nd to 4th June), Misano (ITA) is the venue for round five of the FIM Superbike World Championship 2023 (WorldSBK). Making a temporary return to the BMW Motorrad WorldSBK family is Tom Sykes (GBR), who is standing in for the injured Michael van der Mark (NED) until further notice. Three weeks ago, BMW Motorrad Motorsport and the two teams were in Misano for a two-day test at Misano World Circuit Marco Simoncelli, in preparation for the coming races. The ROKiT BMW… [...]
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