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Much like BMW South Korea, the Japanese branch frequently launches special editions to draw more buyers into showrooms. The new Frozen Edition isn’t limited to a single model but spans four vehicles. You can have... First published by https://www.bmwblog.com [...]
Three thousand cars. That’s all that separates BMW from Lexus at the top of the U.S. luxury market after the first quarter of 2026. BMW delivered 84,231 vehicles between January and March, down 3.9 percent from... First published by https://www.bmwblog.com [...]
Austrian design studio Vagabund has teamed up with MINI to produce a pair of custom Countryman S ALL4 models that lean into festival culture — literally. Both cars have functioning external speaker systems built into... First published by https://www.bmwblog.com [...]
Mercedes-Benz has unveiled a heavily revised version of the EQS, its flagship electric sedan. According to the company, more than a quarter of the vehicle’s components have been updated, pointing to a much broader engineering... First published by https://www.bmwblog.com [...]
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OktoberfestOktoberfest will be Saturday, October 11, 2025 starting at 5:00p in Sanford FL. More... [...]
BMW Art Cars Scale Model Collection for Charity
For sale on BaT Auctions – ending August 8
The auction is now live and we only have three... [...]
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Much like BMW South Korea, the Japanese branch frequently launches special editions to draw more buyers into showrooms. The new Frozen Edition isn’t limited to a single model but spans four vehicles. You can have... First published by https://www.bmwblog.com [...]
Three thousand cars. That’s all that separates BMW from Lexus at the top of the U.S. luxury market after the first quarter of 2026. BMW delivered 84,231 vehicles between January and March, down 3.9 percent from... First published by https://www.bmwblog.com [...]
Austrian design studio Vagabund has teamed up with MINI to produce a pair of custom Countryman S ALL4 models that lean into festival culture — literally. Both cars have functioning external speaker systems built into... First published by https://www.bmwblog.com [...]
Mercedes-Benz has unveiled a heavily revised version of the EQS, its flagship electric sedan. According to the company, more than a quarter of the vehicle’s components have been updated, pointing to a much broader engineering... First published by https://www.bmwblog.com [...]
Imola. The long-awaited season opener of the FIA World Endurance Championship (FIA WEC) can begin. BMW M Motorsport and Team WRT prepared intensively for the "6 Hours of Imola" (ITA) next weekend on the official test day. The aerodynamically revised BMW M Hybrid V8s completed 345 laps, while the two BMW M4 GT3 EVOs completed a total of 310 laps on Tuesday. All the car crews and drivers took the opportunity to optimise the cars and processes with a view to the first race of the season. Kevin Magnussen (DEN) and Raffaele Marciello (SUI, both #15) as well as Robin [...]
Munich. In line with its sustainability strategy, the BMW Group is once again systematically leveraging product sustainability innovations in the new BMW 7 Series. This is evident, for example, in the use of a new battery cell technology and a higher percentage of secondary material in the wheel rims. These measures represent a targeted further development, applying proven sustainability approaches to another BMW model. Sixth-generation (Gen6) battery cells in the new BMW i7: Measures to reduce CO2e in core component. Essential levers for reducing supply chain CO₂e emissions include increased use of secondary materials and renewable energies, in combination with [...]
Munich/Graz. MINI and Austrian design studio Vagabund present a new creative collaboration: two unique one-off vehicles based on the MINI Countryman, both of which set a powerful statement for adventure spirit, community culture and festival lifestyle. “A long-standing tradition and core value of the MINI brand is individual vehicle customization. Together with Vagabund, MINI continues this approach and demonstrates how a creative reinterpretation of the MINI Countryman – inspired by festival culture and music – can be brought to life through an engaged community,” says Jean‑Philippe Parain, Head of MINI. MINI x Vagabund: The DuoVagabund successfully adds a distinctive design [...]
Björn Lellmann, Head of Customer Racing at BMW M Motorsport: “In the still young season, we can already celebrate further successes from our BMW M Motorsport teams. At Le Castellet, there were not only podium finishes for our BMW M4 GT3 EVO customer racing projects at the first GT World Challenge Europe powered by AWS endurance race. The teams also collected trophies in the GT4 European Series with the BMW M4 GT4 EVO. In addition, our BMW M Racing Academy member Thomi Rackl gave an impressive performance in his first weekend in the series. In Asia, Team KRC secured a [...]
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